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Resource Boxes
The Mark Thompson article marketing manual, 'Article Dominance', is really a stand out in the crowd of other article marketing manuals available out there. If you've been involved in internet marketing, either for a while or you are just starting, It is one amongst the few guides which gets you your money's worth. There's a word often used in online marketing, 'bright, shiny things', to refer to the most recent, greatest new make-money products and guides that so many people spend our own hard earned money on. Article Dominance is not a bright, glittery thing - it delivers the goods.
Article marketing is a very popular way to promote your offers and products. However there's so much more to it than simply slapping an article together as well as submitting it to EzineArticles and the other top directories. You will need to have the right keywords, you have to make use of them in the right way, you have to build your title, your body, your resource box properly - there's a whole lot of strategy which goes in to a promotional article, that is why it is ranked well in the search engines and then that readers not only find it, but click by means of your links.
To Mark Thompson, article marketing works - as long as you do it right. And he's had tons of experience (over five years) getting it just right! In Article Dominance, he takes you all through the whole process, the system that he has utilised and taught for several years and that gets him a solid monthly earnings. He explains why you don't have to be a gifted writer to create effective articles which rank, and sell. You just have to know how to arrange your articles and resource boxes correctly.
In fact, the best part of the book (in my view) is the resource box section. He gives simple methods for increasing clickthroughs - some of them are so easy, you'll kick yourself for not thinking of them first! For example, he shows you the way to look at Adwords ads to see how to structure your resource box, and make them appear like natural extensions of the article. That one hint helped me get a number of my articles, ones that were getting decent views however very low clickthroughs of around 5-10 &, to a 22-41% clickthrough rate!
The Book is 48 pages long, and he's packed it with useful content. None of the fluff that you notice in so many other guides. He shows you how to write a good article in only 8 minutes, how to use syntax the correct way, and how to make use of 'article leverage' to boost the traffic you get to your money website. And he gives you resource box templates based on the exact ones he uses to create appealing boxes that get clicks. Resource boxes are one amongst the main problem area people have with article marketing, and this guide makes them finally make sense, and easy to do.
The Mark Thompson article marketing guide works for him, and Article Dominance is his method laid bare. It's simple to read, understand and implement. In my opinion, it is a necessary tool to have in your article marketing toolbox.
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